Friday, December 11, 2009

ALL-WAYS THANKS EMPLOYEES FOR GIVING


ALL-WAYS THANKS EMPLOYEES FOR GIVING
On the day before Thanksgiving, thoughts usually turn to parades, football, turkeys and the holiday season. That Wednesday, All-Ways Advertising President, Rob Lieberman, visited his employees at the company’s warehouse and fulfillment center, where holidays mean additional gift-wrap and shipping projects with tight delivery deadlines. He wanted to personally thank the individuals he calls the cornerstone of the company for their loyalty, dedication and hard work.During this year of celebrating All-Ways’ 40th anniversary, it is important to remember that it all started here, with door-to-door distribution as the company’s primary service. As the company grew and evolved, the warehouse became one of the main reasons All-Ways is able to offer customers expanded service capabilities including storage and shipping. The 40,000 square foot facility also offers cost-effective direct mail service, catalog redemption, inventory control, door-to-door distribution and gift wrapping. All-Ways recently added on-site engraving service with quick turnaround to assist customers who require immediate delivery.During the visit, Rob took the opportunity to give thanks for the employees who “make the company run” and “give All-Ways its competitive edge.” He summarized his feelings saying, "Over the years, we’ve been blessed with employees who really care and work hard all the time to provide the best possible service to our customers - you are the foundation of our business, the reason for our success.” He concluded by saying he hopes to celebrate many more Thanksgivings with his All-Ways family in the years to come.

Friday, December 4, 2009

MISSION ACCOMPLISHED: OUR CUSTOMERS APPRECIATE ALL-WAYS ADVERTISING

When All-Ways Advertising recently hosted its annual Customer Appreciation Day, the mission was two-fold: allow the 171 customers who attended to experience over the moon service first hand and offer them a preview of the best new logoed merchandise. Since All-Ways is celebrating its 40th anniversary in business, the atmosphere at the event was reminiscent of 1969 - the year of Woodstock, man walking on the moon and world championships for the Jets and Mets. Subsequent to the event, All-Ways conducted a follow-up survey to gain insight as to why customers attended, what they expected and how well their expectations were met. 84 (almost 55%) of those surveyed responded. Most survey participants indicated that they were looking for holiday gift ideas, although several were also researching items for upcoming corporate events and tradeshows. They offered positive evaluations of every event component that was measured; ranking the critical areas of product selection and variety, and vendor knowledge and helpfulness in the 98th percentile, while rating their overall experience, likelihood to attend again and likelihood to recommend the event to colleagues at 99%. “This was the nicest specialty event I ever attended,” responded one attendee. Another customer who described the day as, “…a first class event, very worthwhile to attend.” These sentiments were echoed many times as respondents took the opportunity to express their overall appreciation, commenting that, “All-Ways is the most accommodating vendor I have ever used…,” and thanking company representatives for “finding exactly what I need.”AWA President, Rob Lieberman, is pleased with the positive evaluations, “A lot of hard work goes into producing this event and it showed in the survey results. It’s gratifying to see that our customers appreciate our efforts. I’m proud of my staff and their ongoing commitment to customer service – not only on customer appreciation day, but every day.”